Fair Competition for Business in the Field of Information and Communication Technologies in the Era of "Postcontemporary Society" Economy
Keywords:Globalization, informatization, information and communication technologies, digital platforms, competition
This article examines the fairness of business competition in the field of information and communication technologies. In the era of "postcontemporary society" economy, the dominant factor of development is the use of information. The share of business in the field of information and communication technologies in the economy is constantly growing. For businesses, its integration into the Internet, which has become an important market for the sale and promotion of goods and services, is becoming increasingly important. Various digital innovations, social networks, mobile applications, information and communication technologies have become commonplace in today's society, which affects the need to study their impact on business. Technology transfer is the basis of innovative activities of small businesses and a means of their sustainable development, a guarantee of profit and social impact. It is noted that in order to win in the competition, personal brand and trademarks, strategic management and balanced business plans are of special importance. A characteristic feature of leading high-tech companies is the use of digital platforms through which they provide their services. Digital platforms are used for interaction in social networks, use of search and payment systems, exchange of information materials. The need for high start-up costs leads to the difficulty of entering this market and the concentration of large amounts of data in the hands of a small number of players, which carries the threat of monopolization in the market of digital platforms.
Ablyazov, T., & Asaul, V. (2018). On competitive potential of organization under conditions of new industrial base formation. SHS Web of Conferences, 44, 00003. https://doi.org/10.1051/shsconf/20184400003.
Bellalouna, F. (2021). The Augmented Reality Technology as Enabler for the Digitization of Industrial Business Processes: Case Studies. Procedia CIRP, 98, 400-405. https://doi.org/10.1016/j.procir.2021.01.124.
Caginalp, G., & Ho S. J. (2018). Does competition inhibit fairness and altruism? Economic Modelling, 72, 54–64. https://doi.org/10.1016/j.econmod.2018.01.005.
Fichter, K., & Tiemann, I. (2020). Impacts of promoting sustainable entrepreneurship in generic business plan competitions. Journal of Cleaner Production, 267, 122076. https://doi.org/10.1016/j.jclepro.2020.122076.
Gerasymova, I., Maksymchuk, B., Bilozerova, M., Chernetska, Yu.,Matviichuk, T., Solovyov, V., & Maksymchuk, I. (2019). Forming professional mobility in future agricultural specialists: the sociohistorical context. Revista Romaneasca pentru Educatie Multidimensionala, 11(4), 345-361. http://lumenpublishing.com/journals/index.php/rrem/article/view/1604/pdf.
Global Top 100 companies by market capitalization (March 2021). PwC. https://www.pwc.com/gx/en/audit-services/publications/assets/pwc-global-top-100-companies-2021.pdf.
Gokce, Е. (2019). Competition issues in the digital economy. 18th session of Intergov-ernmental Group of Experts on Competition Law and Policy. https://www.researchgate.net/publication/336956105_Competition_issues_in_the_digital_economy_UNCTAD_Background_Note_2019.
Gontareva, I. (2021). Rozvytok innovacijnoji diyalnosti malyh pidpriєmstv na osnovi transferu tekhnologij[Development of innovative activity of small enterprises based on technology transfer]. Bulletin of Khmelnytsky National University Series: "Economic Sciences", 4, 21-24. https://www.doi.org/10.31891/2307-5740-2021-296-4-3.
Gregori, P., & Holzmann, P. (2020). Digital sustainable entrepreneurship: A busi-ness model perspective on embedding digital technologies for social and environmental value creation. Journal of Cleaner Production, 272, 122817. https://doi.org/10.1016/j.jclepro.2020.122817.
Honchar, O., & Khachatryan, V. (2018). Innovacijnist – suchasna umova rozvytku pidpriemnickogo potencialu [Innovation – contemporary condition for the development of entrepreneurial potential]. Entrepreneurship and Trade, 23, 77-81. http://www.journals-lute.lviv.ua/index.php/pidpr-torgi/article/download/63/58.
Jaculjakova, S., & Stofkova, J. (2021). The impact of strategic management on the development of the Integrated Service Point to support competitiveness in the conditions of globalization. SHS Web of Conferences, 92, 02023. https://doi.org/10.1051/shsconf/20219202023
Kholodenko, A., Stepanok, N., & Oliynykova N. (2016). Rivnovaga mak-roekonomichnoyii systemy firm ta domogospodarstv [Equilibrium of the macroeconomic system of firms and households]. Bulletin of Khmelnytsky National University. Economic Sciences, 5(2), 276-280. http://www.irbis-nbuv.gov.ua/cgi-bin/irbis_nbuv/cgiirbis_64.exe?C21COM=2&I21DBN=UJRN&P21DBN=UJRN&IMAGE_FILE_DOWNLOAD=1&Image_file_name=PDF/Vchnu_ekon_2016_5(2)__56.pdf.
Kozlova, M., Kozhemyakin, D., Sergacheva, O., & Bortenev, A. (2021). The influ-ence of digital platforms and algorithms on legal regulation of competition. SHS Web of Conferences, 109, 01020. https://doi.org/10.1051/shsconf/202110901020.
Lee, J. Y., Saunders, C., Panteli, N., & Wang, T. (2021). Managing information sharing: Interorganizational communication in collaborations with competitors. Information and Organization, 31(2), 100354. https://doi.org/10.1016/j.infoandorg.2021.100354.
Morikawa, M. (2021). Price competition vs. quality competition: Evidence from firm surveys. Journal of Economics and Business, 116, 106007. https://doi.org/10.1016/j.jeconbus.2021.106007.
Neffati, M. (2015). The implications of ICT-development and innovation on competitiveness: Case of Euro-Mediterranean countries. International Journal of Development Research, 5(2), 3482-3488. https://www.researchgate.net/publication/323797102_The_implications_of_ICT-development_and_innovation_on_competitiveness_Case_of_euro-Mediterranean_countries.
Nerubasska, A., & Maksymchuk, B. (2020). The Demarkation of Creativity, Talent and Genius in Humans: a Systemic Aspect. Postmodern Openings, 11(2), 240-255. https://doi.org/10.18662/po/11.2/172
Nerubasska, A., Palshkov, K., & Maksymchuk, B. (2020). A Systemic Philosophical Analysis of the Contemporary Society and the Human: New Potential. Postmodern Openings, 11(4), 275-292. https://doi.org/10.18662/po/11.4/235.
Radchenko, O., & Vyhoniailo, A. (2018). Upravlіnnya konkurentospromozhnistyu pidpriemstva v rynkovyh umovah [Managing the competitiveness of an enterprise in a market environment]. Efektyvna ekonomika, 6. http://www.economy.nayka.com.ua/?op=1&z=6396.
Rudenko, M. (2018). Cyfrovizaciya ekonomiky: novi mozhlyvosti ta perspek-tyvy[Digitalization of economy: new opportunities and perspectives]. Ekonomika ta derzhava, 11, 61–65. https://doi.org/10.32702/2306-6806.2018.11.61
Schwab, K., & Zahidi, S. (2020). Global Competitiveness Report Special Edition 2020: How Countries are Performing on the Road to Recovery. Tourism Management, 88, 104417. https://doi.org/10.1016/j.tourman.2021.104417.
Shamsi, V., Nenonen, B.S., & Starr, JrR. G. (2021). Coopetition with platforms: Balancing the interplay of cooperation and competition in hospitality. Tourism Management, 88, 104417. https://doi.org/10.1016/j.tourman.2021.104417.
Sheremet, M., Leniv, Z., Loboda, V., & Maksymchuk, B. (2019). The development level of smart information criterion for specialists’ readiness for inclusion implementation in education. Information Technologies and Learning Tools, 72, 273-285. https://journal.iitta.gov.ua/index.php/itlt/article/view/2561
Vagstad, S. (1995). Promoting fair competition in public procurement. Journal of Public Economics, 58, 283-307. https://doi.org/10.1016/0047-2727(94)01472-Z.
Yu, N., Wang, S., & Liu, Z. (2021). Managing brand competition with consumer fairness concern via manufacturer incentive. European Journal of Operational Research, 300(2), 661-675. https://doi.org/10.1016/j.ejor.2021.08.026
How to Cite
Copyright (c) 2022 The Authors & LUMEN Publishing House
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant this journal right of first publication, with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work, with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g. post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g. in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as an earlier and greater citation of published work (See The Effect of Open Access).
Postmodern Openings Journal has an Attribution-NonCommercial-NoDerivs