Behaviour of Economic Agents in Services Market (Educational Services)

Authors

  • Galyna Nazarova Simon Kuznets Kharkiv National University of Economics
  • Mykhailo Bril Simon Kuznets Kharkiv National University of Economics
  • Inna Dybach Admiral Makarov National University of Shipbuilding
  • Alina Demianenko Simon Kuznets Kharkiv National University of Economics
  • Nikita Nazarov Simon Kuznets Kharkiv National University of Economics

DOI:

https://doi.org/10.18662/rrem/13.1Sup1/400

Keywords:

Educational services, quality, economic agents, behaviour model, mechanism

Abstract

The paper considers the theoretical and practical aspects of the behaviour of economic agents in the market for educational services. The aim of the study is to improve the behavioural aspects of the interaction of market agents. The main objectives of the study are: (1) to determine the features of behaviour of economic agents; (2) to determine the behaviour model of every economic agent in the market for educational services in Ukraine; (3) to identify problems of development of the market for educational services; (4) to improve the mechanism of interaction of economic agents in the market for educational services. Thus, in the light of the statistical analysis, the behaviour models of economic agents have been defined. Each of them has been described in terms of the efficiency of their influence on development of the market for educational services. The identified problems made it possible to improve the mechanism of their relationship, which, in contrast to the existing ones, takes into account the transformational processes in the labour market, and is based on the interaction of resource, information, and organizational components. The operation of the mechanism is aimed at satisfying the interests of economic agents and improving the quality of educational services.

Author Biographies

Galyna Nazarova, Simon Kuznets Kharkiv National University of Economics

Doctor of Sciences (Economics), Professor, Head of Economics and Social Sciences Department

Mykhailo Bril, Simon Kuznets Kharkiv National University of Economics

Candidate of Economic Sciences, Associate Professor, Dean of the Faculty of Economy and Law

Inna Dybach, Admiral Makarov National University of Shipbuilding

Candidate of Economic Sciences, Associate Professor, Economics and Production Organization Department

Alina Demianenko, Simon Kuznets Kharkiv National University of Economics

Economics and Social Sciences Department

Nikita Nazarov, Simon Kuznets Kharkiv National University of Economics

Candidate of Economic Sciences, Associate Professor, Management and Business Department

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Published

2021-06-16

How to Cite

Nazarova, G., Bril, M., Dybach, I., Demianenko, A., & Nazarov, N. (2021). Behaviour of Economic Agents in Services Market (Educational Services). Revista Romaneasca Pentru Educatie Multidimensionala, 13(1Sup1), 349-369. https://doi.org/10.18662/rrem/13.1Sup1/400