The Effects of Mass-Media on Social Behavior, Emotions and Cognitions

Authors

  • Antonio Sandu Stefan cel Mare University of Suceava; LUMEN Research Center
  • Polixenia Nistor Alexandru Ioan Cuza University

DOI:

https://doi.org/10.18662/lumenpses/6.2/21

Keywords:

mass-media, social behavior, emotions, cognitions, mass communication

Abstract

Mass media affects its consumers primarily in their cognitive dimension, by changing the image of the world - in this sense that the media becomes a vector of social influence, by changing the cognitions of individuals - but also by changing the shared social constructs within membership groups. The stated role of the media is to inform target audiences about events of interest in the field-specific to the activity of the media trust, but also to convey opinions, ideas, and views on those events in a way that is as complete and as complex as possible, allowing recipients to build their own opinions or adhere to one or another of the opinions expressed. This article deals with the ethics of mass communication when faced with a window of opportunity which allows an easier promotion of ideas or interests, taking into account the theory of life as a spectacle promoted by Erwin Goffman.

Author Biographies

Antonio Sandu, Stefan cel Mare University of Suceava; LUMEN Research Center

Professor PhD., Stefan cel Mare University of Suceava; LUMEN Research Center in Social and Humanistic Sciences, Iasi, Romania

 

Polixenia Nistor, Alexandru Ioan Cuza University

Asist. Univ. PhD, Faculty of Orthodox Theology, Alexandru Ioan Cuza University of Iasi, Romania

References

Focault, M. (1995). Discipline and punish: The birth of the prison. Vintage Books.

Frunză, S. (2011). Does communication construct reality? A new perspective on the crisis of religion and the dialectic of the sacred. Revista de Cercetare și Intervenție Socială, 35, 180-193.

Goffman, E. (2009). Viața cotidiană ca spectacol [Everyday life as a spectacle]. Comunicare.ro.

Goffman, E. (2010). Relations in public. Microstudies of the public order. Routledge.

Greer, S. L., Bekker, M., Azzopardi-Muscat, N., & McKee, M. (2018). Political analysis in public health: middle-range concepts to make sense of the politics of health. The European Journal of Public Health, 28(Suppl 3), 3–6. DOI: https://doi.org/10.1093/eurpub/cky159

Habermas, J. (1985). The theory of communicative action (1st vol.), Reason and the rationalization of society. Beacon Press.

Lehman, J. G. (2020). A brief explanation of the overton window. Mackinac Center [Video File]. https://www.mackinac.org/OvertonWindow?fbclid=IwAR2H1bL0TbWYZaqz177GlLT9GPJdcTgV0BH8S6fMdX7fQTyUNn0FDCEORrQ

Pavel, A. A. (2016). A la decouverte de Paris: leçons de communication interculturelle. Lumen.

Paz, A. P., Montero-Díaz, J., & Moreno-Delgado, A. (2020). Hate speech: A systematized review. SAGE Open, 10(4), e215824402097302. https://doi.org/10.1177/2158244020973022

Picone, I. (2015). Impression management in social media. The International Encyclopedia of Digital Communication and Society, 1-7. https://doi.org/10.1002/9781118767771.wbiedcs071

Sandache, C. (2016). Politică, propagandă și război: societatea românească în anii 1940-1944 [Politics, propaganda and war: Romanian society in the years 1940-1944]. Lumen.

Sandu, A. (2019). Relații publice și comunicare pentru administrația publica. Suport de curs pentru ID [Public relations and communication for public administration. DL course support]. Ștefan cel Mare University of Suceava. http://lumenresearch.net/wp-content/uploads/2019/03/Suport-Curs_Relatii-publice_SANDU_2019.pdf

Sandu, A. (2020). Bioetica in criză sau criza bioeticii? O filosofie a pandemiei în societatea medicalizată [Bioethics in crisis or a crisis of bioethics? An anthropology of the pandemic in the medicalized society]. Lumen.

Talbot, G. H. (2019). Widening the overton window - While avoiding defenestration. Clinical Infectious Diseases, ciz990. https://doi.org/10.1093/cid/ciz990

Downloads

Published

2020-12-21

How to Cite

Sandu, A., & Nistor, P. (2020). The Effects of Mass-Media on Social Behavior, Emotions and Cognitions. Logos Universality Mentality Education Novelty: Political Sciences & European Studies, 6(2), 32-37. https://doi.org/10.18662/lumenpses/6.2/21

Publish your work at the Scientific Publishing House LUMEN

It easy with us: publish now your work, novel, research, proceeding at Lumen Scientific Publishing House

Send your manuscript right now