Considerations on the paper “Aplicații etice în publicitate: reinterpretări ale filosofiei sacrului [Ethical Applications in Advertising: Reinterpretations of the Philosophy of the Sacred]” defended by Ph.D. student Cășvean Ioan Emanuel
DOI:
https://doi.org/10.18662/po/16.1/619Keywords:
ethical applications in advertising, philosophy of the sacred, Cășvean Ioan Emanuel, reviewAbstract
The doctoral thesis entitled “Aplicații etice în publicitate: reinterpretări ale filosofiei sacrului [Ethical Applications in Advertising: Reinterpretations of the Philosophy of the Sacred]”, developed by Mr. Cășvean Ioan Emanuel under the supervision of Ph.D. Prof. Mihaela Frunză at "Babeș Bolyai" University of Cluj-Napoca, represents a scholarly endeavor of remarkable complexity and pressing relevance. The chosen topic, though considered somewhat unconventional for a philosopher or theologian in a profoundly secularized and hypertechnologized era, is fully justified as a natural extension and in-depth continuation of the doctoral candidate's initial research - focused on the analysis of the sacred – sacrum - in postmodernism.
References
Cășvean, I.E. (2025). Aplicații etice în publicitate: reinterpretări ale filosofiei sacrului. Teză de doctorat, Universitatea „Babeș Bolyai” Cluj-Napoca.
Cottin, J. (2022). Les symboles bibliques dans la publicité, Commmuniquer, 34, 21- 32. https://doi.org/10.4000/communiquer.9513
Frunză, S. (2023). Publicitatea construiește realitatea – eseu despre ființa umană, religie și publicitate în societatea de consum. Bucuresti, Eikon
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